Industry News & Insights

Live Video Streaming: Is Facebook Live Threatening Periscope’s Reign?

We all know that live video streaming has become the latest battlefield for digital advertisers, competing for both audiences and revenue across multiple channels and platforms as they continue to evolve. According to a recent IAB study, nearly 70% of marketers think that digital video ... Read More

The Rewards of a Great Partnership

We’re proud of our partnership with Domain Group, one of Australia's leading multiple-platform real estate destinations. This sense of fulfillment continues to build as we announce that our work has also won an Internet Advertising Competition (IAC) Award ... Read More

Three In-The-Moment Ways Your Brand Can Be Relevant

One of the most important concepts to consider when pursuing personalization via social media is relevance. Relevance is directly related to value. By providing relevant material to an audience, we give them something of value ... Read More