Measurable Video Solutions in the Living Room
CTV & OTT
With the shift to connected TV (CTV) and over-the-top (OTT) video underway, it’s time to unite these platforms into your media mix. Embed your brand into opted-in video moments alongside video content watched through the world’s favorite destinations:
- Amazon Fire TV, IMDb TV, Pluto TV, Tubi, Hulu and more
Programmatic Video
Today, consumers take in video across the online world. For advertisers serious about video, it’s time to tap into inventory from top-notch publishers like SpotX, Telaria and more.
Social Video
If there’s one thing we know about social, it’s that all the major players are among the most popular destinations for ad-supported video. Whether your focus is on Facebook, Instagram, Twitter, Snapchat, Pinterest or some combination in between, social video requires your attention.
YouTube
With over 5 billion videos watched on YouTube daily, this video behemoth deserves a big piece of your advertising pie. Take advantage of cost-effective ad types like TrueView and pre-roll, plus get in front of engaged video users as they search and watch videos.
Audience Targeting That Hits the Bullseye
Ensure Quality Views with Audience Activation
Our cross-channel video solutions tap into audiences and targeting technologies to make sure your ad dollars are working hard for you. Whether you want to reach first- or third-party audiences or unique segments through Amazon and YouTube, we’ll make sure that your video campaigns are tied to your goals and get in front of the right people.
Tailored Creative by Device and Channel
Creative Customization for Seamless Video Experiences
What’s cross-channel video without top-notch creative to match? A missed opportunity.
Our award-winning, in-house creative team will tailor your videos to the unique demands of every platform and add custom elements to create engaging experiences that your customers deserve.
Data Driven Results & Insights
Increased Efficiency with Media Optimization and Holistic Analysis
The most efficient path to sustained success revolves around setting the bar and obsessively trying to raise it. That’s what we’re about.
Our teams are trained and tested to handle the challenges of the video world’s shifting sands. With ongoing optimization and in-depth analysis, we’ll ensure you’re seeing the best return on your investment.
Case Study
Acura TLX Drives Media Strategy With Responsive Video Campaign
When buying a car, a consumer’s journey could include as many as 900 digital interactions over a 3-month period, with 35% of conversions happening on a different device from where they started. In order to effectively create awareness among younger audiences, Acura partnered with Brand Networks to create engaging cross device ad units for its new TLX model.