Salesforce, Brand Networks Among the First to Add Support for Instagram’s Ads API in Their Marketing Platform

VentureBeat‘s Ken Yeung takes a look at Instagram’s rapid maturation into an ad-supported platform. He highlights the fact that Brand Networks is among the very first Instagram Ads API Partners, and takes a look at our new Instagram advertising tool. Highlights include the ability to support Instagram advertisers running at-scale campaigns and the ability to save and re-use top-performing targeting specifications. Yeung also speaks with Brand Networks CEO Jamie Tedford:

“Advertisers have been eagerly awaiting the chance to bring their content to Instagram. Now, Instagram is bringing on experienced Facebook Marketing Partners to help brands use the same advanced Facebook targeting tools to create and deliver relevance-driven ad campaigns that increase ROI by reaching the right audience, at the right place and time.”