Virtual Assistance for Winning Paid Social Teams
Meet Iris by Brand Networks
New for 2018, Iris by Brand Networks is the only multi-channel social advertising system designed to help paid social teams focus on adding strategic value. Featuring an AI engine that manages live campaigns on all the channels that matter to your business, Iris assists analysts and whole teams in the pursuit of optimal performance and insights.
Apply Assistive Optimization Technology.
Set Investment Strategy: Favor delivery, favor cost efficiency, or balance both evenly.
Configure Multiple Goals: Achieve optimal results for many KPIs in a single campaign.
Save Time: Drive Performance: Maximize ROI and time savings with proven, additive technology.
Set Rules to Enhance Control and Performance.
Auto Promote: Configure rules to automatically boost organic posts based on engagement.
Synchronize: Trigger ad changes based on real-world events like the weather.
Auto Shutoff: Set up safety valves to ensure campaigns are paused when they should be.
Analytics and Monitoring
Increase Insights and Accelerate Growth.
Cross-Platform Monitoring: Review pacing and performance everywhere. Take action quickly.
Clickless Reporting: Schedule emailed campaign summaries combining ad accounts.
Customizable Dashboards: Share branded dashboards to showcase performance and learnings.
"Large scale social ad campaigns are an everyday occurrence at GroupM. As a result, we are on the lookout for high-quality tools and differentiated technology to maximize the impact we are able to deliver. Brand Networks has been an excellent partner and adtech provider, and we are excited to see what's next for them."
Head of Social Media