Amplify your global influence
Transform your employees, fans, customers and affiliates into Influencers
BN Influencer is an AI-powered solution that activates your influencers by empowering them to create authentic content. With AI-powered tools, brands can create, manage and amplify organic content created by employees with a holistic view of their content library. Once organic content is live, auto-promote technology boosts top-performing organic content into paid media. BN Influencer is the best platform for creating authentic, organic content globally and locally.
ai-powered
Brand safety tools
Safeguard your brand across the leading social platforms with our automated content review system. BN Guard is an AI powered Brand Safety content review tool that ensures video and static content meets brand guidelines pre-publishing. It can also check music selections against libraries licensed for commercial use.
Content approval workflow
Publishing approval can be centrally managed through BN Influence or integrated into other systems.
Content management
Provide influencers with templates, Gen AI tools and recommendations to ensure message integrity.
Educational resources
The robust resource hub includes tiered training modules and access to exclusive sessions with experts.
Tiered access
Permissions enable program kick off with only the most trusted users before expanding your group of influencers.
Accelerate activations with 360° of brand safety technologies
BN Guard
AI-powered technology that ensures all content meets brand guidelines and specific regulatory requirements pre-publishing.
Key features:
Images, videos, and text are all analyzed along a number of vectors and variables
Copy scanning analyzes post copy to avoid profanity or concerns
Image and video analysis identifies risky elements in the media content, whether it be nsfw, violence, substance related, logos, or even issues with text within the images or video content
New
Image/copyright identification via reverse image searches to identify if content from your BN Influence program was pulled from the internet
Audio moderation ensures background audio pass brand standards
New
Sentiment analysis to ensure influencers are being positive in their messaging
Frequently asked questions
Why is Employee Generated Content important?
Employee content is crucial because it provides authentic and relatable content created by employees, fans or members who are already talking about the brand. This type of content is highly trustworthy and can significantly influence potential customers. User-generated content also allows for a deeper connection with the audience, enhancing brand authenticity.
What is the life-time value of using BN Influencer?
The lifetime value of using BN Influencer is substantial. Our average client tenure is 10+ years. This platform empowers brand advocates to create authentic content, ensures brand safety and maximizes ROI by engaging hyper-local audiences. It streamlines content creation, education and approval processes, to scale up efficiently and easily and lead to long-term success in brand advocacy and enhancing the overall brand image.
How do we ensure that our influencers social media activity aligns with our brand's messaging and values?
Employee content is crucial because it provides authentic and relatable content created by real customers or brand advocates. To ensure that your advocates' social media activity aligns with your brand's messaging and values, the BN Influencer platform provides pre-approved content and messaging. It also uses AI-powered brand-safety tools to scan and flag any content that violates your brand guidelines. This guarantees that advocates stay on message while creating content, thereby maintaining brand alignment and safety of content is highly trustworthy and can significantly influence potential customers. User-generated content also allows for a deeper connection with the audience, enhancing brand authenticity.
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